September 10, 2026

The NANDAZ Legacy: Generations of Jewellery Experience

The NANDAZ Legacy

From Traditional Craftsmanship to a Modern Jewellery Experience

Every piece of jewellery has a story. Ours began generations ago.

Our family's journey in jewellery began in India in the 1940s.

Over the decades, jewellery became more than a profession for our family. It became a way of life — an industry we grew up around, learned from and developed a deep respect for.

Through generations, we gained an understanding of jewellery that cannot simply be learned from a book. It comes from seeing craftsmanship first-hand, understanding materials, appreciating detail and learning from people who have spent their lives creating beautiful pieces.

Growing Up Around Jewellery

I grew up surrounded by jewellery and the artisans who created beautiful traditional and contemporary articles.

I remember seeing craftsmen create and finish jewellery by hand, at a time when much of the work depended on experience, patience and remarkable skill rather than the technology and machinery commonly used in jewellery manufacturing today.

Watching them work left a lasting impression on me.

It taught me that fine jewellery is not simply about the finished piece. It is about the knowledge, skill, precision and care behind it.

Those early experiences gave me an appreciation for craftsmanship that I carry with me today.

They also taught me something equally important:

In jewellery, trust matters just as much as quality.

What Generations Have Taught Us About Quality

Jewellery has changed considerably over the generations.

Designs evolve. Technology advances. New materials and manufacturing techniques become available. And today, customers can discover and purchase jewellery from almost anywhere in the world.

But the fundamentals remain the same.

A piece of jewellery should be made with care. Its materials should be represented honestly. Its quality should meet expectations. And the person buying it should feel confident in the decision they have made.

Our family's experience has given us an appreciation for these fundamentals.

Generations of experience have shaped the way we look at jewellery — with an eye for craftsmanship, attention to detail and a genuine respect for the trust placed in us by every customer.

NANDAZ — The Next Chapter

NANDAZ is the next chapter of that journey.

NANDAZ was created to bring our family's generations of jewellery experience into a modern online environment.

The way people discover and purchase jewellery has changed, and we believe the experience should change with it — without losing the values that have always mattered.

Our aim is to make discovering jewellery online simple, transparent and enjoyable, while giving customers the information and confidence they need to make the right choice.

From natural & lab grown diamonds and fine gold jewellery to 925 sterling silver pieces, every product we offer is selected with careful consideration of quality, design and value.

Our approach today is modern.

Our values remain timeless.


A Message from the Founder

Jewellery has been part of my family's journey for generations.

What began in India in the 1940s has grown into decades of experience, learning and a deep understanding of jewellery and the people who wear it.

I grew up seeing jewellery being made by hand and watching skilled craftsmen turn precious materials into something meaningful. Those experiences taught me to appreciate the patience, precision and attention to detail behind a beautifully made piece.

They also taught me that jewellery is personal.

It can mark a milestone, celebrate someone you love, become part of a special memory or simply be something you treasure for years to come.

With NANDAZ, I wanted to carry our family's legacy forward in a way that feels right for today — combining generations of jewellery experience with a modern online shopping experience.

My commitment is simple:

To offer beautiful jewellery, honest information, quality products and genuine customer care.

Because generations of experience mean very little without the trust of each customer.

Thank you for becoming part of the NANDAZ story.


   

Raajen R Nanda
Founder & Owner, NANDAZ